How Flipsnack helps companies around the world go digital

 How Flipsnack helps companies around the world go digital

Before the Covid-19 pandemic, in a company, the majority of documents were shared physically. Whether we’re talking about internal documents shared by the HR department, reports shared by the sales team, or financial documents shared in a meeting, printing them was typically the way to go.


Many companies allowed their employees to work remotely. However, with the pandemic affecting the printing industry greatly, companies had to find a solution to share their documents securely and with ease, ensuring that every employee had access to them. Sharing the documents is one thing; keeping track of who opens and reads them is another. On top of that, regular PDFs aren’t engaging, they lack one essential feature: interactivity. Here’s where Flipsnack comes into play.


Flipsnack is a free online flipbook maker that allows companies to digitize all their communication materials (be they marketing or sales materials, internal or financial documents) easier, faster, and with impressive results. Although Flipsnack is mainly seen as an advanced tool that allows users to create page-flipping publications such as magazines or catalogs, Flipsnack caters to many audiences. It also comes as a solution for companies that want to communicate easier. With Flipsnack, they can share their documents both internally and externally. And its complex features allow the use of integration, automation, and statistics, making analysis and reporting smoother and more practical.

What does Flipsnack actually do for companies?

For many companies, the best tool to digitize their PDFs would be intuitive, reliable, and cost-effective. With Flipsnack they get that and more. For instance, companies can create their marketing materials directly in Flipsnack, either by uploading a pre-made PDF, designing their materials from scratch through an intuitive Design Studio, or even by choosing from their extensive collection of templates. Regardless of the method, companies can add interactive features to their documents: product tags, videos, slideshows, and much more.

Alongside interactivity, this tool also offers users access to statistics, Google Analytics, and allows for Google Tag Manager integration. Companies can benefit from collaboration, branding, and advanced privacy options, internal sharing, and smart templates that allow for the transfer of data from external databases into presentations or catalogs (this is especially useful for graphic designers, marketing people, or sales agents working in retail-wholesale or real estate). The automation feature also comes in handy for companies operating in the real estate or retail industries. Instead of manually uploading property listings or products to their brochures or catalogs, the user can populate and then upload a CSV or XLSX file or choose to connect to a Google spreadsheet to automate the task.


Flipsnack also helps companies develop a better communication strategy within the company, with the help of their collaboration option. For example, companies can assign roles within the tool, share certain documents with specific people, create different workspaces for different teams, and communicate internally with speed, accuracy, and benefit from advanced privacy options.


Basically, Flipsnack is the optimal solution to turn all documents into impressive, easy-to-share flipbooks. With the help of the Design Studio, companies can even come up with their own designs and add their own branding to all their communication documents. On top of that, companies can even have flexibility in what concerns creating custom features within the tool, specifically tailored for them, as Flipsnack’s core values revolve around answering their clients’ needs. They have done this already with some of their biggest clients, such as Pandora.

What’s coming next?

In the past 10 years, Flipsnack has gone through many changes. It began as a simple tool that turned PDF files into interactive magazines, then it gradually became better. Starting with 2014, users have been able to create their own magazines directly in Flipsnack, and by 2016, all publications switched technologies from Flash to HTML5, a more secure solution. 2017 marked the beginning of a new chapter: the team improved the overall design of the tool, and they saw a great increase in the number of users – 1 million in 2017, 2 million in 2019, 5 million in 2020, and over 6 million in 2021.


Today, the company’s main goal is to cater to big brands and to turn their tool into the most powerful PDF-to-flipbook tool on the market. In addition, their plan is to innovate through the technology they are putting together, to be able to make it more convenient, as well as easier and faster for their customers and users to create and distribute all the materials they need, with speed and accuracy. They have a lot going on, as the team is always expanding and the tool is always improving, so it’s definitely worth keeping an eye on Flipsnack to see what they bring forward next.

Related post