In the past few years, the IT industry in Romania saw a sensible shift away from pure outsourcing and more towards value-added services. It’s more like outsourcing spiced up with IT consulting, specs co-writing, and product design. Not to mention the many companies that are willing to invest in their own products.
In this context, ANIS (Employer’s Association of the Software and Services Industry in Romania), through their annual Gala, seeks to award the IT companies that go the extra mile in areas like innovation, new product development, corporate social responsibility, education, and customer service.
Recognising innovation merits for the 2nd year in a row
Speaking of innovation, the winner of the R&D Project of the Year, for the second time in a row, is Qubiz (Oradea/Cluj). The project with which they entered the competition is called Lifelight as is being developed for UK-based xim Ltd.
Lifelight is a technology that can measure your pulse, respiration rate, blood pressure, and soon oxygen saturation, just by looking into the camera on a smartphone or tablet device for up to 40 seconds. Lifelight uses statistical and machine learning models to interpret the data from users’ faces to deliver accurate vital signs.
Qubiz won the same award in 2020, when they entered the contest with a computer vision technology that automatically cuts the commercial breaks out of recorded TV programmes so that they can be posted online, ad-free, in a matter of mere minutes. Qubiz has been also noted for the work environment it promotes, winning „The Workplace and People Development Award” in Romania, handed out by European Business Awards, one of the most prestigious business competitions on the Continent.
2 finalists are from Oradea
Besides Qubiz, another finalist is from Oradea: the startup BlooDoChallenge. The application is designed to digitalise the donation process and to promote blood donation through gamification. It has been adopted by dozens of transfusion centers in Romania and it’s estimated that the trend will continue.
The full list of winners
- Education Program of the Year – Bittnet Systems with the CTRL+N project
- CSR Program of the Year – DB Global Technology with the COVID-19 Relief Campaign for Romanian Hospitals project
- Startup of the Year – MedicAI
- R&D project of the Year – Qubiz with the Lifelight project
- Software Outsourcing Project of the Year – Softech
- Software Product of the Year – Pentest-Tools.com
- Company of the Year – FintechOS
- Member of the Year – Endava
I’ve been in the marketing field for over 14 years, time in which I had the chance to work on projects ranging from SEO and communication, to marketing strategy, branding and product design. In the past few years I’m focusing mainly on user experience design together with my design team at Qubiz.